Importance of Opening Titles

The opening title sequence is what gives the audience their first impressions of the film and therefore is very important. This then prepares the viewer for the rest of the film. They outline the film makers intentions and set up the audiences expectations. The main use is to draw the viewer in and help them engage with the film.

During the production of film openings, companies spend a lot of time and money to produce something unique that will stand out from the rest. This helps people get an understanding of the film and helps the audience understand the story from the outset. 

The order of which names appear in the opening sequence is also very important. Usually, they start with the big actors first, for example, James Bond in Casino Royale. It starts with Daniel Craig who plays 007, then ends with the lower, less prolific actors. However in some circumstances the biggest actors can be left till last and therefore the opening sequence builds up to there name. The directors name will always be the last name you see before going into the film. So opening titles are very important because they determine the hierarchy of actors and crew.

Opening occurs, then first actor introduced is Daniel Craig, the main actor who plays Bond.