Question 4- Who would be the audience for your media product?

This is an example of my target audience, young adults, aged between 18 and 32.

My target audience would probably shop in quite mainstream shops, clothing would be purchased from stores such as Topman, River Island, Blue Inc etc. They would be up to date with the latest trends and like to always look well groomed and up to date. This is due to their age, they like to always look good, and in turn shop at these shops which they know will have the sort of clothing they look for.

They would mainly listen to rap music- with the like of Eminem, 50 Cent, Kendrick Lamar etc. They would be very into their music and up to date with all the latest songs and gossip from within the music world. Also they would like going to music festivals and seeing there favourite acts live. They also like music festivals for the social side of things, they like to get involved with things and enjoy spending time with their friends and having fun.

There favourite TV programmes would be programmes like..

• Top Gear
• Match of the Day
• Celebrity Juice

They enjoy action packed programmes that change weekly. Have to be jam packed with action to keep them entertained and interested. Like to keep up to date with the top news, hence watching these sort of programmes to understand and be able to share thoughts with friends about the subjects.

There favourite past time would be meeting up with friends and going down town, seeing a movie and playing sports. During the day they enjoy being active and playing sports, of an evening they enjoy either going out in the evenings or having relaxing evenings in watching the telly or putting a DVD on.